When attempting a new product, have you ever been so confused and annoyed that you swear you’ll never use it again? How much of a thing a person uses depends on how much of an influence it makes on their life. Users are inclined to look for alternatives if the user experience (UX) of an app doesn’t live up to their expectations. It is therefore essential to offer an engaging onboarding experience that encourages consumers to stick around.
A user’s journey begins with user onboarding, which introduces them to the features and functionalities of the product. We’ll examine the greatest apps available on the market that provide users with the best onboarding experiences in order to throw light on efficient user onboarding procedures. In addition to streamlining the initial setup procedure, these apps engage users and create a favorable first impression, laying the groundwork for sustained customer pleasure and retention.
6 Apps With The Best User Onboarding Flow 2024
1. Slack
In the world of team messaging tools, Slack is a mainstay known for its easy-to-use onboarding procedure for new members. Because of its clever use of core functionality and well-designed empty states, it is successful in successfully explaining its features. Slack has about 12 million active users every day as of October 2019, which attests to both its broad user base and user happiness.
The captivating onboarding process for new users is what really makes Slack stand out. Users are shown how to utilize the platform’s advanced functionalities in addition to being acquainted with its basic aspects. Slack makes sure that customers rapidly understand the possibilities of the platform by providing interactive training and individualized coaching. This creates a favorable initial impression and encourages long-term user loyalty.
2. Duolingo
The onboarding process of the Duolingo mobile app is different from that of many other apps. It first presents the product to users before guiding them to register, as opposed to asking them to do so right away. Gradual engagement is a technique that has been essential in Duolingo’s success, helping the company grow from 500 million users in 2020 to a $700 million enterprise. Delaying registration until consumers feel compelled to keep using the app is known as gradual engagement. This is achieved by Duolingo, which shows the quickness and simplicity of language acquisition by leading users through a brief translation exercise during onboarding.
The daily language learning tool is still available to unregistered users without the need to create an account, while other aspects are limited to registered users only, such as progress monitoring.
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3. Figma
With a substantial $132.9 million in investment, Figma is a flexible cloud-based platform designed to handle collaborative UI design on several platforms. With Figma, teams can work together on designs with ease, exchanging files inside the app and getting real-time feedback. Step-by-step instructions combined with an intuitive UI make sure that users can immediately realize Figma’s full potential. The platform highlights important features that set it apart from competing alternatives as it methodically walks consumers through the SaaS onboarding process. All learner types are catered to via Figma’s inclusive user onboarding sequence, which includes succinct tooltips that explain its functionalities. Moreover, the user experience is improved overall since animations are used to adequately demonstrate how each feature works.
4. Mailchimp
Mailchimp has recently undergone a rebranding effort, aligning its new identity with the qualities that have defined the company. This redesign not only allows Mailchimp to maintain its reputation but also provides a platform for expanding its offerings and reaching out to an even broader spectrum of small businesses. With a staggering total audience of 4 billion and approximately 11 million active customers, Mailchimp’s reach continues to grow. One notable aspect of Mailchimp’s approach is its user-friendly onboarding process, which spares new users from immediately grappling with the intricacies of the product or its features.
Instead, a straightforward questionnaire prompts users with simple inquiries about their businesses, guiding them towards the most suitable solution based on their responses. By tailoring its approach to individual needs without overwhelming users with the product prematurely, Mailchimp ensures a smoother transition into its ecosystem. Moreover, Mailchimp enhances the onboarding experience with clear UX copy and engaging illustration sequences, instilling confidence in users, particularly those unfamiliar with marketing software.
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5. Trello
With 50 million users as of February 2021, Trello is a well-liked option for team collaboration and project management. The intuitive interface of the Kanban board is a key component of its allure. Trello’s new user onboarding procedure has drawn a lot of notice lately. Designed with beginners in mind, the Welcome Board displays the features of the platform by filling in the spaces with examples of the different things users can do. Users are prompted to move a card to the next column, which is an interactive introduction to the Kanban board, by an actionable phrase at the top of the first column. Then, to show the variety of aspects that may be added to cards, another card directs people to engage with it. Trello skillfully introduces key features during these first exchanges, giving new users the resources they need to get started with project management.
6. Webflow
Webflow is dedicated to making this process easier for users since it understands how much work goes into creating and maintaining a website. Webflow provides an easy-to-use visual interface for building fully customizable websites, saving you from having to learn the ins and outs of HTML5, CSS, or JavaScript. They have an extremely user-friendly onboarding process that includes tooltips and engaging auto-playing films that walk you through the operation of every feature. With this method, novice users can easily learn how to utilize the platform and start building websites. Additionally, users can delve deeper into particular features using the internal links included in the tooltips, which are enhanced by Webflow University courses.
Users are no longer constrained by code constraints to realize their dreams for websites thanks to drag-and-drop features that enable smooth website construction. Webflow guarantees a full toolkit that includes classes, fonts, responsive design elements, color schemes, and adjustable layouts. Remarkably, Webflow Ecommerce is booming, with sales surpassing $23 million in 27 countries, demonstrating the increasing popularity and efficacy of the platform.